5 Easy Steps for Social Media Success
October 12, 2017
In the digital age, your social media strategy can make or break your brand. In fact, it’s reported that customers will spend between 20-40% more on a brand when they engage with them over social media.
Get More B2B Sales with These Easy Hacks
October 6, 2017
Business-to-business (B2B) marketing can be a daunting task but not if you have the right set of tools at your disposal.
5 Ways to Market on a Tight Budget
September 29, 2017
We’re so lucky to live in a world where marketing doesn’t have to cost an arm and a leg. In fact, if you have a fantastic product or service, access to the internet and a bit of time on your hands, you’re in a great position to increase your brand awareness without breaking the bank.
How Much are Happy Customers Worth?
September 22, 2017
Did you know, just over 70% of your customers will spend more on a product if they love your brand? In addition, people typically spend about 33% of their disposable income on products and services from their favourite brands each month.
Optimising Your Emails for Short Attention Spans
September 15, 2017
Despite the wonders of social media, email and content marketing is still a sure way to effectively engage your consumers. In fact, it’s been reported that people are actually spending more time reading emails despite the plague of short attention spans.
Make Your Social Media Strategy Better with These Easy Steps
September 8, 2017
So, you’ve got a social media strategy but you’re not sure how well your campaign is doing. Luckily, you’re not alone in your wondering- at least 60% of businesses struggle to measure their ROI from their social media marketing.
11 Amazing Ways to Boost Your Organic Click-Through Rate
August 31, 2017
If you have great content and a great ranking on Google, but you’re missing those crucial clicks from organic search, then you’re almost an SEO superstar.
5 Common Marketing Mistakes and How to Avoid Them
August 28, 2017
An unfortunate truth of the marketing industry is that mistakes are bound to happen regardless of how much planning you put into your strategy. While mistakes are inevitable, there are some effortless ways to ensure that if you happen to run into these issues, you can quickly bounce back or avoid them altogether.
Here’s What Great Brands are Doing on Instagram
August 25, 2017
Instagram has quickly become the best social media tool for a number of businesses. This visual platform allows companies to leverage user-generated content and audience participation to their advantage and so far, we’ve seen some great results.
The Benefits of Marketing Automation for Social Media
August 18, 2017
Marketing automation is a great way to boost your customer engagement by up to 68%. Automation helps you easily streamline and measure tasks for efficiency so you can see where you should be focusing your efforts so you can grow your revenue.
How to Optimize Owned, Earned & Paid Social Media for Results
August 8, 2017
We’ve seen a steady decline in the performance of owned and earned social media tactics and the numbers tell us marketers are focusing on the paid aspect more than anything else.
Everything You Need to Know About Social Media Influencers
July 28, 2017
It’s a well-known fact the best way to grow your brand is through word of mouth, but where do you find the time in this digital age? The answer is simple: use a social media influencer.
How to Build a Website That Converts
July 26, 2017
If you’re in the business of marketing (or in business in general), you should be aware of the power of a well-built website. A great website can function as an always-on portal to your services or a 24-hour advertisement if it’s built the right way....
8 Ways to Double Your Business with Great Content
July 21, 2017
Content marketing is powerful but content that converts is like the holy grail most marketers seek but never find.
Mobile Apps for Small Business
Mobile apps aren’t just reserved for big brands and huge corporates. They are an integral part of any mobile marketing strategy, which is vital for small businesses to grow....