For years, marketers have had to keep up with changes in their industry. This isn’t stopping anytime soon and marketers who want to survive should get acquainted with the new kid on the block, Artificial Intelligence (AI).
While some marketers see AI as a threat to their industry, smart marketers will make the most of this new technology to reach their marketing goals.
The fact is, the world and consumers change so quickly that it’s hard to deliver tailored content at scale to keep up with these demands. That’s where AI comes in.
If you’re in the 70% of businesses that are consistently working to improve their customer experience, then check out the infographic below for some top benefits of using AI in your marketing strategy, today.