Content Marketing in 2017 [infographic]
April 24, 2017While content marketing is not a new idea, 2016 saw it becoming mainstream and starting to hit its stride as a marketing approach. Despite this growth, very few people seem to understand it.
Author Archives: Adivm
7 Great Website Design Trends for 2017
Website design & development is constantly evolving, and with smartphones overtaking PCs as the top method of accessing the web, engaging and visual designs are taking front stage.
Building Great Websites that Influence People [infographic]
March 19, 2017Every day we see thousands of websites that are designed exactly the same way. With the same layout, and the same old approach....
12 Simple Steps to a Killer Social Media Strategy
December 25, 2016Social media marketing is one of most recent, and at the same time, least understood methods out there. It’s the top marketing avenue that small businesses cite as the one that they need help with, and also the one that tops the list of “most important marketing methods”.
Does Colour Matter in Branding?
October 29, 2016There’s a lot of articles written, discussions had and infographics made about the powerful influence of colour in defining a brand. But does it actually matter?
Creating the Perfect Logo [infographic]
October 15, 2016What makes a great logo? Well, firstly it doesn’t cost $10. That’s for sure....
6 Video Marketing Trends That Could be Game Changers [infographic]
August 28, 2016As it becomes more and more apparent that 2016 is the year of the video – with Facebook making a huge push towards video content, Snapchat growing at an astronomical rate, and Instagram introducing video-sharing features – the future of video is an interesting one. How does it affect your marketing and where should you be using video?
The Influence of Language in Marketing
July 7, 2016Language is a powerful weapon, especially in the marketing industry. It has the power to convince consumers and drive sales or it can upset and turn away your customers.
Language in Marketing (INFOGRAPHIC)
July 6, 2016Language is a powerful tool, especially when it comes to marketing. Choose your words wisely to entice your audience.
Top 5 Tips for Rebranding Your Company
June 14, 2016Thinking about rebranding your company soon? It’s important to plan effectively for your rebranding and to understand how it will impact on your business.
5 Things to Consider When Rebranding your Company
June 7, 2016We’ve seen many big companies rebrand over the years and the most recent one that has become a hot topic of conversation the world over is Instagram.
Welcome to #ExceptionalMarketing
June 6, 2016Today we launched something both familiar and entirely new. Our company, Dragonfly Marketing has grown significantly over the past five years and we’ve repeatedly innovated both the way we operate and the products we offer....
7 Ways to Update Your SEO
May 30, 2016Your SEO in 2015 boosted your brand to new heights, but now it’s taken a dip. You’re sticking to the same strategy and putting in the same amount of work- but the results have taken a dive....
10 Tips for Effective Visual Communication
In a world where pictures now speak more than a thousand words, visual communication is your best bet to capture the attention on your audience. However, the digital world is saturated with imagery and other multimedia forms of communication....
Interesting Logos with Hidden Messages
April 28, 2016Have you ever noticed the hidden arrow in the FedEx logo? Or the arrow pointing from A to Z in Amazon’s logo? No? Take a closer look.