3 Tips for a Customer-winning Visual Identity March 16, 2018
A strong visual identity can have huge benefits for your bottom line. In fact, up to 90% of people’s first impression of your
brand can be attributed to colour alone....
4 Graphic Design Tips to Make Your Brand POP! January 31, 2018
brand is your calling card to the world. Your choice of images, typography, colours and layout all affect how this is received by your potential customers and fans on social media.
This entry was posted in
Branding, Graphic Design, Infographic and tagged brand management, branding, colour, corporate identity, digital marketing, graphic design, marketing, rebrands, typography, visual communication, website on . January 31, 2018
6 Essential Design Tips for Exceptional Emails November 10, 2017
The saying goes you eat with your eyes first. We’re sure anyone that’s ever been salivating for a big juicy burger but received a bowl of kale instead, would be sadly disappointed....
The Importance of Colour Used in Your Brand March 6, 2017
“Colours are the mother tongue of the subconscious.” – Carl Jung
Does Colour Matter in Branding? October 29, 2016
There’s a lot of articles written, discussions had and infographics made about the powerful influence of colour in defining a brand. But does it actually matter?
Creating the Perfect Logo [infographic] October 15, 2016
What makes a great logo? Well, firstly it doesn’t cost $10. That’s for sure....
DFM’s Top 5 Graphic Design Trends of 2016 [INFOGRAPHIC] July 25, 2016
Trends will always come and go. Some will stick around longer while others may just be a flash in the pan....
5 Graphic Design Trends Taking Over in 2016
design come and go. Some flash by quickly while other stick around for a few years....
Top 5 Tips for Rebranding Your Company June 14, 2016
Thinking about re
branding your company soon? It’s important to plan effectively for your re branding and to understand how it will impact on your business.
5 Things to Consider When Rebranding your Company June 7, 2016
We’ve seen many big companies re
brand over the years and the most recent one that has become a hot topic of conversation the world over is Instagram.
10 Tips for Effective Visual Communication May 30, 2016
In a world where pictures now speak more than a thousand words, visual communication is your best bet to capture the attention on your audience. However, the digital world is saturated with imagery and other multimedia forms of communication....
Interesting Logos with Hidden Messages April 28, 2016
Have you ever noticed the hidden arrow in the FedEx logo? Or the arrow pointing from A to Z in Amazon’s logo? No? Take a closer look.
The Psychology of Colour in Marketing
We all know colour has a powerful impact on human psychology, especially when it comes to people’s behaviour and decision-making. As many as 93% of buyers are focused on a product’s visual appearance, while 83% base their purchase primarily on colour.
This entry was posted in
Advertising, Branding, Graphic Design, Marketing Colours and tagged advertising, branding, design trends, graphic design, infographic, marketing, tips on . April 28, 2016
The Psychology of a Great Logo [infographic] January 20, 2016
brand starts with a great logo. But just drawing some random design doesn’t make for a strong start – so what does it take to create a logo that becomes a pillar of the future brand?